Fostering Co-operation and Mobilisation Composing Economic Clusters
The InCommon project boosts a joint effort by partners of the eligible area, lead by the Chamber of GREVENA, that tries to promote traditional products and breathe behaviors and attitudes that characterize the history of each area. By promoting a basket of goods in each territory and also promoting traditional recipes, InCommon project wants to mobilize local stakeholders. Adopting a “quality logo” that will be awarded only to firms and economic actors that fulfill quality-based criteria, the InCommon project will disseminate this as the quality of goods and services. These firms will be obliged to use traditional products, (for example greek salad with “kalathaki cheese” in Grevena) and also will agree to use traditional recipes in their cooking. The ambition of this effort is to create “quality areas” that enhance traditional products in a strategic way. This –by its turn- will be the pole of attraction of tourists and travelers.